Experience the rich flavors of Monarch Morning Roast coffee.
Norfolk introduces a special coffee blend, ‘Monarch Morning Roast,’ created in collaboration with Town Center Cold Pressed and Old Dominion University. This rich dark roast combines Indonesian Sumatra and Colombian beans, offering a flavorful experience while supporting student scholarships. Since its program launch in August 2023, ODU has raised significant funds for Monarch students, making each cup a contribution to education. Locally available in cafes and bookstores, this coffee is poised to brighten mornings and support a worthy cause.
Attention coffee enthusiasts and Old Dominion University fans! Norfolk has just brewed up something special that’s bound to excite your taste buds and support a great cause. Old Dominion University (ODU) has teamed up with the beloved local café Town Center Cold Pressed (TCCP) to roll out a delightful new signature coffee aptly named Monarch Morning Roast.
So, what can coffee lovers expect when they take their first sip of Monarch Morning Roast? This luxurious dark roast blend incorporates the rich flavors of Indonesian Sumatra and Colombian beans. Think of a cup that bursts with notes of chocolate, almond, and a touch of caramel—all perfectly balanced for a smooth finish. Whether you’re waking up in the morning or enjoying a cozy afternoon moment, this coffee promises to deliver a delightful experience.
But this isn’t just about indulging in a delicious cup of coffee. The launch is part of ODU’s expanding line of licensed consumable products, a clever initiative designed to support student scholarships. Since kicking off their consumables program in August 2023, ODU has raked in over $443,000 in total sales, with a fantastic $17,000 already raised in royalties to help Monarch students. Choose coffee that makes a difference; sip your way to a brighter future for local students.
The collaboration with TCCP feels like a natural fit, thanks to the café’s history of supporting ODU in various ways. From donating to athletic events to employing students, TCCP has consistently shown their commitment to the community and university. As you enjoy your coffee, you’re not just savoring the flavor; you’re celebrating a partnership that uplifts the entire Norfolk landscape.
In crafting the Monarch Morning Roast, TCCP enlisted the expertise of their head roaster and director of coffee and sales, who skillfully blended the beans to achieve that perfect harmony between complexity and smoothness. That expertise undoubtedly shines through in every cup!
Excited to join the ranks of other ODU-branded products? The Monarch Morning Roast is in good company with products like New Realm’s ODU Golden Ale, The Dirty Buffalo’s Big Blue Q and Big Blue Belly Rub, Lolly’s Ice Cream and Cake flavor, and the Ghost Kitchen’s Big Blue Smash Burger. It’s an ODU celebration in every sip and bite!
Ready to try this exquisite coffee? You can find Monarch Morning Roast at TCCP locations in Norfolk and Virginia Beach, the ODU Bookstore, and online at tccp.cafe. A 12-ounce bag is priced at just $19.99, a small price to pay for a flavorful experience that supports a fantastic cause.
The excitement doesn’t stop here! Plans are already bubbling up to distribute Monarch Morning Roast to local grocery and convenience stores, so soon you may be able to grab a bag during your regular shopping spree. That means more chances to enjoy this unique blend while supporting student scholarships!
Embrace this delicious opportunity to enjoy a local gem while contributing to a wonderful cause. Get brewing, Norfolk—your mornings just got a whole lot brighter!
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